The international trade theories implemented by KFC Essay

The international trade theories implemented by KFC - Essay ExampleIn relation to the study, the company which has been selected is Kentucky Fried Chicken (KFC) is wiz of the intimately renowned brands in the segment of fast-flying food chain restaurants in the international market. It was started in the 1930s in Southern USA as a small franchise business by Colonel Harland Sanders. Presently, it has 13,000 restaurants in all everywhere the world. The three most important success factors including service, quality, and relaxing atmosphere make KFC be a market leader. The exchange of goods, services, and capital letter across an international border and/or territories is widely referred as international trade in the modern font business environment. In the similar context, international trade theory emphasizes on understanding the traditional influences over particular businesses in order to appreciate international trade that in turn provides assistance to purify the welfare of countries in terms of economic aspects. It is in this context that the factors which are considered to be of utmost meaning by KFC in its international trade theories include cultural, political, legal and economic factors. The attitudes, beliefs, and values of a inn are considered as cultural aspects of that country. A culture can be treated as one of the strongest influencing factors in terms of conducting international trade between two different countries. For instance, KFC is engaged with many countries including China, Mexico, Latin America, and the US among others in terms of trade.